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About Us
| Greater Good Analytics principals are experts at turning data into profits. We have been successfully applying analytical, research and data mining techniques to business problems within corporations and in our consulting practice for close to 20 years. If you have a database of customers or donors, we can help make your data work for you, instead of the other way around. Even if your organization is not large, we can still help. Contact us today to see what we can do for you. | | |
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Company History
Greater Good Analytics was founded in 2003 by three database marketing and analytics professionals looking for a way to bring cutting-edge analytical techniques and expertise to small and medium sized non-profit organizations that might not otherwise be able to implement them. The company has enjoyed long-term success applying its low-cost, innovative solutions for clients in a variety of industries, both non-profit and for-profit. We have experience in direct marketing for non-profit fundraising, web analytics, behavioral modeling for online and offline marketing implementations, sales and marketing optimization modeling, direct marketing test and experimental design, data mining large databases, primary research, strategic consulting and marketing program management.
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